How the Defra content team works
Getting content into plain English isn't an art, it's a process.
Jonathan Richardson
User needs: how they lead to better guidance
Would you read government guidance if you didn't have to? "Of course not," says the average citizen. That's why every new page that the Smarter Guidance team creates has to have a user need. If there's no need for someone …
Defra guidance: is it getting smarter?
The Smarter Guidance team has been working to make content smarter -- make it more readable and clearer for users. But how do we measure if we've been successful? I've devised one way and while it'll take more than a …
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