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User research

Working with content designers to improve GOV.UK information for cattle keepers

Posted by: and , Posted on: - Categories: Defra content design, Defra digital, User centred design, User research
A group of cows in a field

Paul Wilkinson and Danielle Vincent share their experience of their teams working together to make information on GOV.UK simpler and clearer for cattle keepers.

Check, check, check; new rod licence app continues to bring benefits

Posted by: , Posted on: - Categories: Defra digital, Software tools, User research
Alt text: A picture showing a fish and containing text which says ‘environment agency, covered for two rods, non-migratory trout and coarse licence, you must carry this or proof of licence when fishing’.

Service Manager Joe Simpson explains how Environment Agency Fisheries Enforcement Officers (FEOs) have been making leaps and bounds in licence checking, thanks to a new app designed and built by Defra’s ‘I Want to Fish’ digital team.

Plant exports: Five ways to communicate user research findings

Posted by: and , Posted on: - Categories: Defra digital, User research
A series of post it notes that are stuck onto documents placed on the wall.

The ‘Apply for plant export certificates and inspections’ service has been in Public Beta since August 2021. Neil Johnson and Juliette Fournier from our Major Projects and Digital Delivery team explain how user research has been instrumental in enabling exporters applying for certificates and more to move plant goods abroad.